For WordPress, Google FloC is treated as a security issue

For the editor, who weighs 41% of the world’s web (according to its figures) through the blogs it hosts or based on its software, the advertising targeting solution presented as respectful of privacy causes more concerns than it provides solutions.

WordPress thus joins the EFF and several browsers, upwind against the device. It intends to block it via four lines of code, added as it would be the case for a security patch (without waiting for the next major version). Objective: a massive and fast use.

Those who want to activate FloC and bypass it will be able to do so via technical guides that will be made available to them.

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